Beware of SEO – Serious Excessive Obviousness

SeriousExcessiveObviousness

I know that ignoring SEO can be a shoot in the foot, nowadays.

You cannot simply consider this deal at all: You ignore SEO, and search engines will ignore your site. Therefore, potential new users will ignore your site too.

What is the problem here?
I am not sure if it’s too obvious, or if I started looking to web sites with ‘Search Engine eyes’, but the result is that I can be easily pissed off.

I don’t know you, but I try to take care of my eyes. I don’t need obvious content.
And from time to time, it happens again!

Let’s say that I searched some information about “SOME PLACE” to visit. The result is something like this:

If you want to travel to SOME PLACE, don’t forget to consider our great discounts at SOME PLACE. You may probably ask if there is a good weather at SOME PLACE. That question, is part of the frequently asked questions about SOME PLACE.
And the answer to that question is that the weather during summer at SOME PLACE is excellent.

By the way, I’ve been there. No, not at “SOME PLACE”, but… unfortunately I have been that kind of webmaster who generated that kind of content.
And after my 15 minutes of fame, which in this context means being in the 1st. page of search results, Google finally sent my page, to the place it deserves, which is having dozens of pages before mine.
Bonus track: The search list

If redundant content is not enough, we can also annoy human visitors with this:

The searches that led to this page, of course!
(Seriously???!!! Completely irrelevant)

  • hotels in SOME PLACE
  • cheap hotels in SOME PLACE
  • questions about SOME PLACE
  • weather at SOME PLACE
  • etc.. in a never ending scroll. Pity.

Please, remember that your website CONTENT should be written for users, and not for search engines. And, if you are smart enough, you can create content that will make both happy. No one will be pissed off. A win/win/win situation for the user, the search engine, and your site.

Oh, you’re doing great at SEO. Ok, just don’t forget the user!

One thought on “Beware of SEO – Serious Excessive Obviousness”

  1. Muy bien la parte de generar contenido pensando primero en personas y optimizarlo luego para buscadores José.

    Sugerencias para próximos posts, últimas actualizaciones en los algoritmos panda y penguin de Google.

    Saludos.

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