Xouscast 2 – PUX – Personal User Experience

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Everyone is talking about User Experience (UX).
Of course: UX applied for your website, your product, your whatever.

But what about the user experience that YOU generate? Have you ever thought about it? This video has the objective to motivate you to think about it.

In this second Podcast I will share some tips mostly on external focus, and some of the internal, in order for you to provide a better Personal User Experience

And here you can check the video:

And here you have the trailer, so you can decide if it’s worthy the minutes:

How are you paying Google for using their ‘free’ services?

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Me, my friends, my coworkers, my family, is enjoying the ‘free’ Google Services.
And probably, you are enjoying them too, also your friends, coworkers, etc…

Are they really free? Ok, you don’t pay any money!

But you’re giving more data than what you think.

Let’s enumerate some Google services/sites/products:

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Is it a good idea to be the best in your field?

first-place In order to make a quick response. It is ALWAYS GOOD to aim to be the best in your field. Period. However, the longer answer, should be: it depends. Seth Godin said that you can’t be the “next Seth Godin” because he is still around! That made me think of options and alternatives. You can’t be Roger Federer in tennis, because he is still there. Hey! but you can be even ‘better’ than him (check at the ranking right now). This can lead to discussion, because, besides ranking, there is a LOT, a LOT of people that consider Roger as the best tennis player of all times, no matter his current ranking position (and I have to say, that I completely agree). You can’t be Lionel Messi, because he is still there. Anyway Cristiano Ronaldo won the latest Golden ball prize. What’s my point? Again, it’s great to aim to be the best in your field. But, you may be choosing the wrong field, or the right field, but with the wrong difficulty. Does it make sense to be the Google of Search Engines? Yes sure, but the dificulty is VERY HARD. You can aim for that particular long tail that Google doesn’t do quite well, if there is such a chance. But, always, difficulty is (almost) IMPOSSIBLE. – Aim for the best – Check who is already there. – Check difficulty – avoid being a copycat. That’s all, thanks!